Bhaskar: The Content Machine

Cover of Bhaskar, The Content Machine

The Content Machine is a concise study of the past and present of publishing that outlines a theory of publishing based on content, market making and making public. From the book: “Disintermediation and copyright are hardly the only issues on a publisher’s agendas. For the most part they aren’t even near the top. The following […]

Thompson: Merchants of Culture

A frank, insightful and accessible in-depth investigation into the realities of how publishers work and why the industry operates as it does. From the book: “The staff of every publishing house are constantly looking over their shoulders to see what their competitors are doing. The constantly scrutinize the bestseller lists and study their competitors’ more successful books to see […]